Woman wearing a blue bikini on the beach, showcasing the experience of buying swimwear online.

The Pros and Cons of Buying Swimwear Online — And How to Win


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Hey babes! It’s your girl Zara here ✨ We all know the thrill of adding the cutest summer bikini to our cart — picturing ourselves soaking up rays in a bikini two piece, smoothie in hand, toes in the sand, living our best life. But then comes the moment of truth: will that curve-hugging swimwear actually fit like a dream... or flop harder than your ex’s playlist?

Let’s be real — buying swimwear online is a full-blown art form, and today I’m spilling the tea on all the pros and cons of shopping for bikinis from your couch (with snacks, obviously). Plus, I’ll show you exactly how to win the game with some of my fave picks from Dekota Swim — a bikini brand Australia babes are obsessed with.

Grab your matcha and let’s dive in 🌊


📉 The Pros of Buying Swimwear Online

1. So. Much. Variety.

No shade to the mall, but let’s face it — online shopping gives you way more options. Whether you’re into cheeky cuts, high-waisted vibes, or triangle tops that scream "IT GIRL," the internet is your oyster.

Check out Dekota Swim’s bikini two piece styles for every mood, from beachside babe to poolside goddess.

2. Try-ons Without the Fluorescent Lighting

No one looks cute under harsh fitting room lights. Shopping online lets you try on your black two piece bathing suit in your bedroom, in your lighting, with your playlist.

Cue the mini fashion show for your cat.

3. Reviews Are Gold

The girlies before you have thoughts — and that means you get real talk on sizing, fit, and how the material holds up. Especially for a bikini brand Australia shoppers trust, like Dekota Swim, reviews are super helpful in narrowing down the perfect pick.

4. Sustainable Options (That Are Actually Cute)

I’m not about that fast fashion life, babes. While Dekota Swim isn’t claiming to be perfect, they are intentional. With plastic-free packaging, conscious production runs, and timeless designs, this is swimwear made to last.

Explore our fave slow fashion swimwear pieces.


🚨 The Cons of Buying Swimwear Online (and How to Outsmart Them)

1. Sizing Can Be Tricky

Different brands, different charts — it’s a mess. But don’t stress, babe. Dekota Swim has a super easy size guide and their pieces have stretch and shape retention, meaning they hug where they should.

Pro Tip: When in doubt, go adjustable. Styles like the Brooklyn Bikini in Rose or Penelope Bikini in Khaki are perfect for that custom fit.

2. You Can’t Feel the Fabric

This one’s real. But if you’re shopping Dekota, know that all bikinis are made with buttery-soft, curve-hugging fabric that holds its shape like a boss.

And trust — I've worn mine in saltwater, chlorine, and even a cheeky waterfall shoot. She stays snatched.

3. Return Stress is Real

Not every brand makes returns easy, but Dekota Swim has customer service as good as their bikinis. If the fit isn’t perfect, they’ll help you sort it with minimal drama.

4. FOMO From Not Shopping IRL

Sure, you don’t get the instant gratification. But scrolling through Dekota Swim’s Instagram while waiting for your order is basically a serotonin shot. And when that package lands? Main character moment.


🌟 SHOP THE LOOK: Zara’s Bikini Picks

✨ Brooklyn Bikini - Fleurs: Florals for summer? Groundbreaking AND gorgeous. Pair it with gold hoops and a white linen shirt for vacation glam.

✨ Penelope Bikini - Nude: She’s sleek, she’s sultry, and she makes your tan pop like no other. A forever classic.

✨ Scarlett Bikini - Light Blue: Sweet, soft, and giving "ocean fairy energy." Perfect for your beach picnic reels.

✨ Lyra Bikini - Pink: Total Barbiecore, but make it beach. Obsessed isn’t even the word.


❓ Zara’s Bikini FAQs

Q: What is a bikini model bikini?

A "bikini model bikini" is basically the showstopper. Think bold cuts, striking colours, and curve-loving silhouettes that were made for posing poolside. The Calliope Bikini in Black? She’s THAT girl.

Q: What makes a sustainable bathing suit better?

It’s all about lasting power. A sustainable bathing suit (or one designed for longevity) doesn’t fall apart after one summer. Dekota Swim’s pieces are made to be reworn, re-styled, and re-loved. That means less waste, more slay.


🛍️ Your Online Swimwear Shopping Game Plan

Let’s be real — buying swimwear online can feel like decoding ancient scrolls if you don’t have a game plan. But babe, with the right strategy, you can absolutely slay your swimwear haul. Here's how I always win:

1. Know Your Vibe: Are you serving flirty beach bombshell, sporty spice with abs, or elevated goddess dripping in gold chains? Your energy sets the tone, so pick a bikini two piece that vibes with your main character mood. Personally, I reach for the Scarlett Bikini in Light Blue when I’m feeling bold and boujee.

2. Check the Fit Info: I cannot stress this enough — read the size guide before you hit checkout. Every brand is different, and guessing your size is like playing swimwear roulette. FYI, I wear a size small in most styles, especially the Scarlett and Penelope bikinis. It’s giving snatched but comfy.

3. Look for Adjustables: If you’re between sizes or just want options, go for pieces with tie sides, sliders, or adjustable straps. These are a total lifesaver when it comes to fit. The Maya Bikini in Peach is my go-to for that perfect custom feel — she moves with you, babe.

4. Customer Love: Not sure what’s gonna hug your curves just right? Read those reviews like they’re your bestie’s DMs. Still stuck? Slide into the DMs of the Dekota Swim team — seriously, they’re absolute angels when it comes to helping you find your dream eco swimwear fit.

5. Order Ahead of Time: Don’t play games with your delivery window. Trust me, you do not want to be stressing over your sustainable bathing suit arriving the day before your pool party. Plan ahead, set that calendar reminder, and lock in your order so your summer slay is on schedule.


🚀 Final Thoughts: You Can Win at Buying Swimwear Online

Babes, I get it — shopping for a bikini online can feel like a gamble. But with the right brand (hi, Dekota Swim) and the right strategy, it can be the ultimate power move.

Remember: You deserve a bikini that makes you feel like the sun follows you. So go ahead, explore our curve-hugging, timeless, Instagram-worthy swimwear and own your summer like the confident queen you are.

Wanna know more about why we’re different? Check out our About Us page.

Stay snatched and sun-kissed,
— Zara

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